THE CLIENT Exe Software ?, one of biggest companies in the IT&C sector in Romania was founded in 2001 and is a 100% Romanian private owned company. They are a full-cycle software development company that delivers high-performing solutions and services. CHALLENGES With initial core expertise in custom software development, our client wanted to expand its services to foreign markets and to obtain new customers. The client had several business directions that they wanted to explore, and they needed to clarify which would be the most appropriate, as well as in line with current market trends and their competencies. In order to discover which would be the most accessible markets and to identify the barriers to

Join for free to read