Proactive/reactive chat to better guide MMA customers.
Proactive/reactive chat to better guide MMA customers.
3 PagesCase Study Customer Service Solutions Live chat MMA Group Proactive/reactive chat to better guide MMA customers. Enhances existing sales strategy with online chat to increase global conversion rate. MMA is a French insurance cooperative which targets consumers, small and large enterprises and local authorities. The group has over 13,000 employees, 1,500 general insurance advisers and 2,000 branches in charge of customer relationships. H
