Bringmeister, an online supermarket in Germany, faced challenges with margin leaks, poor price perception, and lack of competitiveness after splitting from its parent company, EDEKA. To regain control, the company implemented Yieldigo’s Everyday Price Management tool to automate up to 90% of the pricing process. This solution provided flexibility with two different price lists for two regions, reduced manual errors by 92%, and improved competitiveness by enabling automated price adjustments based on competitors’ indexes. Bringmeister now has full control over its pricing strategy with enhanced decision-making capabilities through what-if simulations and machine-learning-driven insights.

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