BETTER DATA. BETTER RESULTS. WWW.LOUDDOOR.COM Pre and Post Video Measurement Case Study A major cable network contacted LoudDoor because they were interested in using Facebook to measure the impact of a commercial for a reality TV show’s upcoming season. Their goal was to measure awareness and likelihood to watch the show among the show’s target demographic. LoudDoor surveyed Facebook users of the target demographic to get a pre-read on the

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