BRIDGING GAP WITH LEADER THROUGH MNP CASE STUDY Port-Ins sees a sharp increase while Port-Outs have declined PORT INS PORT OUTS Client net negative on Port-Ins against all operators. There are >175K SUBSCRIBERS from competition who call Client Telco with usage >258 MINUTES PER SUBSCRIBER opportunity for port ins NEGATIVE Need to compare MNP and Non-MNP KPIs. MNP SUBSCRIBERS HAVE HIGHER QUALITY SUBSCRIBERS ARPU OPPORTUNITY TO EXTRACT NEED TO COMPARE GEOGRAPHY VS OPERATORS TRENDS TO DETERMINE MNP FOCUS. 15% From the Identified geographical areas top 15% with high population coverage are considered. For the identified geographies Base and gross rank of operator are compared with Leader. KPIs From the identified KPIs market flavours are determined and customized geography wise product recom

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