Share this Plenty of Fish (POF), a Match Group (MTCH) company, is one of the largest global online dating companies, with 150 million registered users and 65,000 new daily users. Available in 11 languages and more than 20 countries, POF has more conversations than any other dating app, with 2.5 million happening every day. Unlike any dating offering today, singles have more quality conversations on POF, which can lead to stronger connections, smarter matches and better dates. For more information, please visit: iac.com/brand/match-group. Business challenge POF helps four million daily users find love online—but as the company outgrew its aging storage, resulting in delays in the user experience, it faced the risk of losing users to the competition. Transformation The company imple

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