Case Study

Penguin Random House Merger Research

Penguin Random House Merger Research

Case Study “One Year On from the Merger ” – Penguin Random House Merger Research Objective To assess how employees feel about the merger and crowdsource employee suggestions on how best to build the new company. Background In 2012 it was announced that Random House and Penguin, two of the world’s biggest publishing companies were to merge. Formed on July 1, 2013 Penguin Random House is the world’s first truly global trade book publisher, with over 10,000 employees across five continents, Penguin Random House wanted to find out how their people had found the implications and practicalities of the merger, one year on. Opinion Space This technology allows an open dialogue between participants to crowdsource the best comments and suggestions. Opinion Space is unique i

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