Case Study
Outbrain Proves Most Engaging And Cost-Effective Marketing Activity
outbrain.com | infouk@outbrain.com | +44 (0) 203 301 2510 Shelter find S a home for content di Scovery | ca Se S tudy Outbrain Proves Most Engaging And Cost-Effective Marketing Activity Background Shelter, the housing and homelessness charity provides advice and information to people in housing need. Its online advice and support, with over 600 pages of content and 10 interactive online tools, is by far its largest vehicle to help people, reaching over 3.6 million unique users. Goal Despite the need, most people who have a housing problem do not seek advice. There is a large potential audience for Shelter’s online content, however many are not aware that the content exists to help them. Shelter wanted to increase the reach and visibility of its onl