Case Study
Our legacy of price comparison taught us that sales are directly connected to product data quality! Building a platform where product data quality is
Our legacy of price comparison taught us that sales are directly connected to product data quality! Building a platform where product data quality is
Project Summary Number of users: 1 internal + 3 externals Number of vendors: +120 Number of products: 295 000 sku, 165 000 with an active offer Project duration: 16 months • Secure existing vendors and get them onboard easily. • Reach a critical mass as quickly as possible. • Create the best product experience ever • Structure and centralize all products with the same logic Déco.fr is a “Content Commerce Platform” dedicated to household goods, decoration and gardening. It was initially a price comparison site featuring the furniture displayed in the famous French TV show “D&CO” presented on the M6 channel. The M6 Group completely separated the TV show from the digital magazine at an early stage. Thanks to its traffic, déco.fr is now the French leader in the home and garden supplies