Case Study

Akeneo PIM makes us much more responsive, allowing us to provide the most up-to-date product information, regardless of the channel.»

Akeneo PIM makes us much more responsive, allowing us to provide the most up-to-date product information, regardless of the channel.»

Pages 3 Pages

A global reference representing French luxury, Lancaster celebrates its 70th anniversary. With a strong expertise combining tradition and innovation, Lancaster has established its brand over the years on the luxury and leather goods market. Lancaster is supported by a network of 800 distributors, has its own shops, and an e-commerce website. CUSTOMER STORY Pauline Laurent E-commerce Manager in Lancaster Project Summary Improved quality on product data +50% increased productivity 80% time saved on catalog enrichment www.lancaster.fr www.akeneo.com Akeneo PIM makes us much more responsive, allowing us to provide the most up-to-date product information, regardless of the channel.» Number of contributors: 5 people Number of products: 1,200 per season Data sources: ERP, CSV files, p

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