SPIRAL16 -ONLINE BRAND SNAPSHOT Oprah’s LifeClass: The Tour Feelings Surrounding Oprah’s Lifeclass: The Tour? The feelings expressed in online conversations surrounding the Lifeclass tour were mainly positive with many neutral results from people “checking in” during the events. Positive conversations made up 70% of the online activity surrounding the #Lifeclass events, with 30% of the results made up of neutral chatter from people telli

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