Open English, an online platform dedicated to education, achieved 2x higher CVR than other channels and 100% YoY increase in Taboola leads as a five-year always-on ad partner using Taboola software's native advertising and retargeting. Taboola boosted conversion volume, nurtured audiences across the funnel, maintained healthy CPA, and drove engagement via non-intrusive formats—remaining crucial to customer acquisition strategies. Guillermo Salas, Senior Digital Channels Analyst for LATAM, and Nina Byram, Director of Performance Marketing, stated: “As an always-on ad partner, Taboola has helped increase our conversion volume... Five years in, Taboola continues to play a crucial role.”

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