CASE STUDY No-Code Apps Revolutionize Sales Process for Classic Cosmetics Brand Situation With thirty-plus brands, more than a thousand sales reps, and thousands of retail locations to manage, a global manufacturer and marketer of high-end beauty products was struggling to communicate efficiently with its sales force. This Fortune 500 company’s 70-year-old reputation was on the line, putting corporate leadership under pressure to find a solution that would enable reps to receive timely information, focus on essential tasks, and prioritize business activities with ease. Their goal: a newly empowered, tightly focused sales force that could deliver a seamless, reliable, and highly personal customer experience in retail locations worldwide. Challenges Prior to collaborating with Opty

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