Case Study

Neolane

Neolane

Pages 6 Pages

KoMarketing ?? B2B Online Marketing ?? SEO, PPC, Social Media, Content Marketing Neolane Case Study | KoMarketing Associates The Company: Neolane, Inc. is a conversational marketing technology provider, which develops marketing automation and campaign management software and services for B2B and B2C marketers. Born “digital,” Neolane software provides a cloud-based, web-services based platform that centrally manages direct marketing campaigns, leads, resources, customer data, and analytics. In February 2013, Neolane was named #64 on the Forbes list of America’s Most Promising Companies. In June 2013, Adobe Systems acquired Neolane for $600 million. The Challenge: Neolane approached KoMarketing in late 2011, after a year of dissatisfying SEO results. Th

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