The World’s Leading Graph Database neo4j.com Case Study Hästens Neo4j Enables Hästens to Create 360-Degree View of Customers & Drive Ecommerce Worldwide Swedish beds manufacturer Hästens is using Neo4j to integrate and analyze its customer data across a complex web of global operations, enabling them to rapidly launch new ecommerce initiatives and optimize its marketing and customer services. The Company Founded in Köping, Sweden in 1852, Hästens is one of the oldest bed manufacturers in the world. It specializes in making hand-crafted beds and mattresses using natural materials such as flax, horsehair, cotton and Swedish pine. Its products are sold in around 275 outlets across 40 countries, including world-famous department stores such as Macy’s and Harrods. Hästens has more than

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