Share this Mondadori Store is Italy’s most extensive chain of bookstores. With 600 stores across the country and the e-commerce website mondadoristore.it, it serves 20 million customers every year. Business challenge Mondadori Store realized that many of its customers spent a long time searching the shelves for the perfect purchase—and often left empty-handed if they couldn’t find something they wanted quickly enough. Transformation Mondadori Store revolutionized the way customers shop for books by working with Mauden and IBM to build MyStore, an in-store virtual shopping assistant powered by IBM WatsonTM and hosted in the IBM CloudTM. Mondadori Store Finding the perfect book every time with an in-store virtual assistant powered by the cloud “The possibilities offered by IBM

Join for free to read