Modern portal solution for the company Motor-Car Central online channel has improved propagation, car sales rate and communication with customers Modern portal solution for the company Motor-Car Starting Point Originally, Motor-Car used portal solutions such as www.kupaaut.sk, www.motor-car.sk and other for sales and communication with its customers. However, the portals were not interconnected, what hold back efficiency of customer service and further company development. Management of Motor-Car understood how digital transformation changes operation of lots of companies on the market and, based on this observations, decided to implement new trends within the organization. The internal system was upgraded with the aim to improve existing services and provide new ones for effective wor

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