Case Study
Mobile Website Transforms Customer Experience for Ferry Operator
CASE STUDY Client: Government Agency Ferry Operator INDUSTRY: TRANSPORTATION SOLUTION: DIGITAL SERVICES | Challenge A government agency that ferries people and products from the mainland to an island province retired its dated, inefficient website and replaced it with a mobile-friendly custom eCommerce site that made life easier for its passengers and commercial shippers Ferries are the main mode of surface transportation for this island province and a major economic contributor to the economy as a whole. The government agency responsible for these ferries recognized its website was a source of delays and frustration for its citizens and business community. Three factors motivated the ferry agency to revamp its website and mobile capabilities: > Unresponsive website: The ferry agen