QVC, part of the Liberty Media Corporation, is one of the world's top five shopping channels, with worldwide revenues of more than $7 billion. Today, QVC (Quality, Value, Convenience) is a household name, broadcasting 24 hours a day to 18 million UK homes, serving around one million customers every year. QVC employs more than 2,000 people in the UK at its broad- cast centre in London and vast distribution and contact centre at Knowsley near Liverpool. www.interchangegroup.com P U S H L O O P TM Mobile Business Continuity for Home Shopping Channel The challenge As a 24-hour business, business continuity planning (BCP) and disaster recovery (DR) are crucial concerns for QVC. The company had developed a strategy based on “battle boxes” (red folders that contained all the critica

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