Microsoft Back to School Campaign: Finding and growing a niche audience
Microsoft Back to School Campaign: Finding and growing a niche audience
1 Pageswww.kineticsocial.com hello@kineticsocial.com FOUND OVER 22,000 NEW FACEBOOK FANS 2x FANS AND FOLLOWERS 900% INCREASE IN WEB TRAFFIC VIDEO PAGE POSTS PHOTO PAGE POSTS 5.77% CTR 0.64% CTR 9.56% ENGAGEMENT RATE 0.49% ENGAGEMENT RATE The following are the weighted averages for US & UK posts of their respective type. * 70% of viewers watched 25% of the videos and more than half of those finished watching 100% of the video Microsoft Back to Sch
