MERCEDES -BENZ AT PEBBLE BEACH CONCOURS D’EL EGANCEMercedes-Benz at Pebble Beach Concours d’Elegance COMPETITION OF ELEGANCE Setting the stage Pebble Beach Concours d’Elegance is one of the world’s premier luxury automotive events. Concours d’Elegance—literally meaning “competition of elegance”—is a showcase of the world’s finest classic vehicles for consumers and a hotbed of luxury car- buying targets for brands. At this year’s Concours, Mercedes wanted to make an impression. Rather than merely being present at the event, Mercedes chose to use it as a platform to engage with their target customers face-to-face, providing them with a meaningful experience they could associate with the brand well beyond the event. 1 (800) 247-4302 INFO@CZARNOWSKI.COMWhile most brands at Concours defau

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