meinestadt’s web analytics and business intelligence department creates a complete company reporting process and develops data culture. meinestadt .de Online Intelligence Solutions C ase stud y2 AT INTERNET / CASE STUDY / m Ein ESTADT INt ROdu Ct ION meinestadt.de is a local portal for each city and town in Germany. It provides information about jobs, events, movies, addresses, restaurants and classified ads for house renting, cars, bikes, clothes, shopping etc...It is aimed at locals, businessmen and women, and tourists who need information about their trip location. t o utilise special services users can create their own account or use their Facebook profile for registration. t He CHaLLeNGe t he web analytics and business intelligence department is represented by only

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