Case Study
Meet Nova Southeastern University
Meet Nova Southeastern University Nova Southeastern University (NSU) is an independent research university comprising 18 colleges and schools with a main campus in Fort Lauderdale, Florida. The university’s interest in empirical data extends to their PR department, where they rely on Meltwater for media monitoring, analysis, and engagement. Southern Exposure Meltwater Enables NSU to: Track key broadcast and news coverage in a single platform Distribute pressing news coverage to leadership Analyze monthly coverage to justify media spend Media Coverage Shrouded in Darkness NSU is among a select group of universities the Carnegie Foundation commends for community engagement. NSU employees were speaking regularly to local, national, and global media outlets, but many of these int