CUSTOMER SUCCESS STORY Match Group is a leading provider of dating apps and services available in over 40 languages to users all over the world. Match Group’s portfolio of brands includes Tinder ® , Match ® , OK Cupid ® , Hinge ® , Pairs TM , Meetic ® and many others, each designed to increase users’ likelihood of finding a meaningful connection. Match Group employs over 1,500 people in various locations globally. Dating is a very personal experience, so it is critical that Match Group customers trust that their data and consent preferences are handled appropriately, ethically, and lawfully. An agile PreferenceChoice CMP While Match Group’s business model is not built around advertising revenue, there is still the need for the organization to comply with laws and framework

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