Case Study
Marmon Link - Beyond A Website To Transformative Experiences
WHY ECOMMERCE? One of the biggest challenges in the food and beverage industry is that it‘s difficult to anticipate order needs. While other industries have predictive models for replacement needs, Marmon Link customers do not always know when they will need parts for their equipment. When the need arises, the need is immediate. That means suppliers like Marmon Link must have the inventory available and have the ability to deliver parts as soon as humanly possible. In order to keep up with competition and meet customers’ immediate needs for replacement parts, Marmon Link knew they had to completely transform the buying experience.They needed to build a distinct digital advantage over their competition or they’d lose customers. MARMON LINK BEYOND A WEBSITE TO TRANSFORMATIVE