Mapping Complex Workflows to Identify White Space and Evaluate Market Fit CHALLENGE Understand how a set of new product concepts fit into the workflow for a variety of complex transactions and identify ways to enhance the workflow for transactional attorneys. APPROACH A series of iterative in-depth workflow mapping interviews were conducted across a range of legal professional personas for a variety of legal transactions (e.g., IPO, M&A, Private Equity, etc.) SachsStarting with the most senior lawyers, the end-to-end transactional workflow was mapped out on a wall.Each successive attorney that was interviewed worked off of the previous attorneys final workflow, adding layers of detail and nuance as it related to them.As more junior lawyers were interviewed and added their detail, the end-t

Join for free to read