Case Study
Manufacturer Drives Growth Through New Messaging and Consistent Sales Execution
“While there had been previous training (canned solutions), there was not a unique and clarified ITT/ICS sales process. Explaining our process to a new employee was difficult because it was not captured in any one place. Working opportunities internally from early identification, qualification, proactive engagement to accurate forecast was inconsistent and difficult to describe through various functions within the organization.” -Rick C