White Paper
Effective Sales Process Execution: The Sales Leaders Guide
Throughout the sales industry, the old attitude persists that sales is an art rather than a science, that star salespeople are born not made, and that therefore an organization’s sales performance depends on its ability to attract and retain these star players. In this white paper, we’ll explore why mapping out a formal sales process is worth the effort, how to do it successfully, and how technology makes effective execution achievable for any sales organization.