Case Study

Major Retailer Improves Customer Experience By Using COPC Inc.'s Customer Journey Mapping Process

Major Retailer Improves Customer Experience By Using COPC Inc.'s Customer Journey Mapping Process

Pages 4 Pages

Challenge An industry-leading $3B retailer, selling products and in-store services, wanted to ensure its customers were receiving an exceptional experience both online and in-store. In particular, they wanted to confirm that the customer’s experience aligned with their superior customer service philosophy, which was strategically designed to differentiate this retailer within its market segment. The retailer engaged COPC Inc. to conduct a

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