Major QSR Chain Partners With PlaceIQ, Increases Breakfast Time Foot Traffic By 2.5X
Major QSR Chain Partners With PlaceIQ, Increases Breakfast Time Foot Traffic By 2.5X
1 PagesDINING (QSR) - CASE STUDY MAJOR QSR CHAIN PARTNERS WITH PLACEIQ, INCREASES BREAKFAST TIME FOOT TRAFFIC BY 2.5X Campaign Objectives Methodology Consumer Behavior Insights Targeting Drive traffic during breakfast hours and develop a deeper understanding of the QSR’s customers. Map QSRs and Home Dwells Measure Place Visit Rate (PVR®) Identify mobile users based on their dining habits and demographics Measure the rate at which exposed devices vi
