Case Study

Mail-order company achieves 25% lower cost per click and 50% higher conversion rate with Bing Ads

Mail-order company achieves 25% lower cost per click and 50% higher conversion rate with Bing Ads

Pages 2 Pages

The power of Bing Ads E.M.P . Merchandising Handelsgesellschaft mbH is Europe’s largest mail-order business for rock music and merchandising products. Founded in 1986, the company employs around 450 staff throughout Europe and sells over 30,000 products from all alternative music genres, ranging from clothing and CDs to DVDs, posters, accessories and fun items. Once a classic mail-order firm, the company has expanded its business model in re

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