CASE STUDYMADE started work with CloudTags in mid-2014 to provide a unique connected experience in-store designed to give customers access to the entire MADE product catalog. Customers are encouraged to digitally interact with physical products using mobile customer tablets provided and powered by CloudTags. The core purpose is to access deep-dive product information and curate a collection, including both in-store and online-only products. Shoppers can opt-in via email to save their collection for later consideration. MADE is one of the UK’s most innovative and forward thinking digital furniture retailers. They’ve become synonymous with providing high quality, design-led furniture alongside breakthrough digital experiences - like MADE Unboxed.Through the innovative use of s

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