Case Study
Mabe: Improved Protection of White Goods through Packaging Optimization
www.altairproductdesign.com case study Mabe For white goods manufacturer Mabe, the quality of the design and engineering of their home appliances is paramount. The products need to be highly robust as well as visually appealing but must also arrive with the customer in perfect condition. The appliances’ packaging must be equally well designed to protect from drops, impacts and other disruption events, but over-protecting the goods can result i