Case Study

Lazada Pioneers Effortless In - App Shopping In Southeast Asia By Leveraging InMobi’s Performance Solutions

Lazada Pioneers Effortless In - App Shopping In Southeast Asia By Leveraging InMobi’s Performance Solutions

Pages 5 Pages

LAZADA PIONEERS EFFORTLESS IN-APP SHOPPING IN SOUTHEAST ASIA BY LEVERAGING INMOBI’S PERFORMANCE SOLUTIONS Lazada is the biggest online shopping mall in Southeast Asia with presence across Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam. Lazada sells a wide range of products across 13 categories including health and beauty, home & living, fashion, mobiles & tablets, consumer electronics, home appliances and sports & outdoors, among others.R E A L R E S U L T S T E S T I M O N I A L “The InMobi performance suite is the perfect solution for scaling our mobile-first shopping platform. InMobi has been effective in driving not just installs, but most importantly optimizing for our end goal of in-app transactions, thereby helping us maximize customer lifetime value. With th

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