La Colombe, an innovative coffee and beverage brand, partnered with Listrak in 2021 after their previous marketing platform shut down. With expert guidance, they optimized triggered campaigns, added Abandonment flow messages, and launched Winback campaigns to boost engagement and conversions. By balancing broadcast and triggered emails, they deliver personalized content throughout the customer journey. As a result, La Colombe has achieved a 46x return on ad spend (ROAS), with 25% of total ecommerce revenue coming from email. Their ongoing collaboration with Listrak continues to drive innovation and long-term revenue growth.

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