Paper 323-2007 Keynote Presentation: Breakthrough Business Intelligence: Case Studies in Taking Business Intelligence to Next Level in the Telecommunications Industry Rob Mattison, eXcellence in Telecommunication (XiT) ABSTRACT A global revolution is underway in how the telecommunications industry works. Radical business models, new products and services, and never-before-imagined partnerships are becoming the norm as consumers and businesses everywhere try to capitalize on the latest capabilities. There is a massive amount of disruption ahead. There is boundless opportunity for those who can tackle the risks and push past the obstacles. As business is changing faster and in more unanticipated directions than ever before, carriers are overwhelmed by

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