Case Study

Kate Spade matches messaging to mindset with masterful LinkedIn campaign

Kate Spade matches messaging to mindset with masterful LinkedIn campaign

Kate Spade matches messaging to mindset with masterful LinkedIn campaign Location: New Y ork, NY | No. of Employees: 4,500 | Industry: Apparel & Fashion Challenge Solution Results • Kate Spade New York is a global life and style brand, with handbags, ready-to-wear, jewelry, footwear, gifts, home décor and more, founded more than 25 years ago. • The brand continues to bring thoughtfully designed and innovative products to the market, and recently released a new generation of its popular scallop smartwatch earlier this year, for which KSNY wanted to build awareness with very specific audiences. • Kate Spade New York had never run ad campaigns on LinkedIn previously, but their marketing team identified it as a strong fit for reaching an audience of busy, successf

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