Jaguar Land Rover (JLR) is no stranger to creativity and innovation. Since 1922 they’ve been building cars that epitomize great design, luxury and attention to detail, making this UK-based company one of the most coveted brands worldwide. But success is not about reaching the top, it’s about staying there. So how has JLR managed a century of success? By consistently implementing new technologies to ensure they stay ahead of the curve. Challenge JLR has always sought innovative ways to solve problems. That’s no surprise. It has succeeded during a time of consolidation in the auto industry. Solution To build a precision automobile like a Land Rover, engineering teams plan down to the smallest detail.

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