Case Study

Iowa Events Center Des Moines, IA

Iowa Events Center Des Moines, IA

VENUE MANAGEMENT FOOD SERVICES & HOSPITALITY TICKETING & FAN ENGAGEMENT SpectraExperiences.com Challenge In 2004 Polk County had an aging an arena and a convention center, operating at an average annual subsidy of $1 million. As the county prepared to add two new facilities to the complex, they wanted to streamline processes, minimize the subsidy, and grow the business. Solution Spectra partnered with Polk County to achieve the following: •

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