Case Study

InterSport Turns Up The Heat

InterSport Turns Up The Heat

Pages 2 Pages

About Intersport Deutschland eG INTERSPORT Deutschland eG, Heilbronn, is the world’s largest sporting goods retailer alliance in the SME segment, with around 1,500 stores generating over 2.7 billion euros in sales. The organization is a founding member of IIC INTERSPORT International Corp. with its headquarters in Bern, Switzerland. IIC operates 5,700 stores in 63 di erent countries, including “The Athlete’s Foot” chain, and current

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