Case Study
Information Management Speeds Up Time-to-Market for Precommercial Pharma
Explains how IQVIA enabled emerging biopharma companies to accelerate product launches by centralizing data through an Integrated Data Platform. Services included master data management, governance, and analytics, reducing vendor management costs by 25% and cutting data delivery times from weeks to days. The solution provided clean, accessible data for market analysis, KOL engagement, and launch planning. This streamlined approach helped EBPs overcome patent cliffs and resource constraints.