Increasing fashion sales to 25-to-35-year-old women
Increasing fashion sales to 25-to-35-year-old women
1 Pages1 © GfK November 11, 2015 | Case studies Increasing fashion sales to 25-to-35-year-old women Our client is an international fashion retailer active in the Benelux, Germany, France and other countries. Situation Facing declining sales of women’s clothes, this fashion retailer was searching for the best strategy to attract female shoppers aged 25 to 35 years to its stores. It needed to understand the factors that drive sales to this tar
