Increased Trust Helps ASICS Build a Premium Brand and Customer Experience

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ASICS enhanced its premium brand experience by integrating Forter through Salesforce Commerce Cloud, enabling full automation of online transaction reviews. This streamlined fraud prevention, boosted approval rates, and reduced false declines and chargebacks, all while maintaining a secure, frictionless shopping journey. Operating in over 50 countries, ASICS used Forter to support its digital transformation over 18 months, achieving a 1,100% ROI and strengthening customer trust across its global ecommerce operations.

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Increased Trust Helps ASICS Build a Premium Brand and Customer Experience

Increased Trust Helps ASICS Build a Premium Brand and Customer Experience

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