Lack of visibility into third-party vendor execution MAPCO uses Zenput to track the retail execution of private-label and third-party vendor products. Instead of sending the chain of emails, text messages and Excel spreadsheets, MAPCO now automates the flow of individual to-do lists to store managers and key regional directors via their mobile devices. Once a task is assigned, Zenput helps to track progress. For instance, MAPCO could assign a task to bump out the retail rack, indicate a deadline for completion, and require a photo form as verification. The store-level manager then takes a photo of the new display with their mobile device and completes the task with a photo. A senior-level manager logs in to Zenput, verifies the display, and sees how many stores have not yet c

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