Case Study

Identifying Member Priorities

Identifying Member Priorities

Pages 3 Pages

Following its mandate to advocate for the interests of millennials, GenSqueeze needed to shortlist between 36 initiatives popular among its members. The organization needed a platform that would allow not only to vote on what was important to them, but also to add comments and build on other people's thoughts. The process needed to be transparent and guarantee that constituents felt truly heard. IDENTIFYING MEMBER PRIORITIES WHO Generation Squeeze, a Canada-wide group advocating for the interests of Millennials GOALS Identify an optimal package of member benefits, among 36 potential initiatives HOW Shortlisting initiatives based on the overlap between member approval and a given ‘budget’ of staff-time An actionable shortlist containing an optimal set of benefits and

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