TOWN OF OKOTOKS CASE STUDY ENVIRONMENTAL MASTER PLAN WHO The Town of Okotoks, Alberta used Ethelo to engage with residents about its Environmental Master Plan. WHAT The collective critique and prioritization of environmental initiatives were used to inform the organization’s strategic planning. NEED The town’s administration wanted to elicit input on a wide range of environmental initiatives, from solar panels to green spaces. This feedback will be used to shape the Environmental Master Plan. OUTCOME The project generated 358 responses and more than 1,000 comments. It was one of the most effective forms of public engagement on the Environmental Master Plan. Developing successful and sustainable community plans requires the wisdom and feedback that only residents can provid

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