Case Study
HSBC’S Great Investment Is Focusing On External Clients And Internal Leadership
CENTER for ADVANCED RESEARCH Discovering and Documenting Greatness © FranklinCovey. Center for Advanced Research. All rights reserved CFR English August 2007 HSBC’S GREAT INVESTMENT IS FOCUSING ON EXTERNAL CLIENTS AND INTERNAL LEADERSHIP "Trained 220 people in 2006. Our goal for 2007 is to train another 800 leaders." HSBC Bank Brazil currently has a portfolio of approximately 3.9 million individual customers and 335,000 corporate clients. It has more than 1700 agencies and customer service locations in over 560 Brazilian municipalities. In addition, the bank offers customers approximately six thousand ATMs, self- service units, and other service channels such as internet banking and a telephone centre. To maintain these impressive figures and the l