LOCAL & SOCIAL SEO How we helped a medical college attract the prospective students who interested them the most CLIENT ? Medical college that had jus t under gone a name change and had v er y inconsis tent lis ting inf ormation CHALLENGE ? Reaching their tar ge t audience: y oung w omen in the r egion looking to impr o v e their liv es SOLUTION ? Op timizing the client ’ s F acebook page, o ther social pages , and local business dir ec tories 6-MONTH OUTCOMES FIXING FACEBOOK The client ’ s pr e f err ed audience spent significant amounts o f time on F acebook , so having accur ate lis ting inf ormation and a s tr ong business page w as essential. W e op timiz ed their F acebook pr esence: ? Accounting f or all locations on one centr al business page ? Using F acebook c

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