How to Become a Better Seller to Attract and Engage T oday’s Buyers Proven Sales T actics: 2 Introduction Time to Upgrade Y our Seller T oolkit The New Role of the Seller: The Coach Pinpoint the Right Decision-Maker — Here’s How Conclusion Introduction Let’s face it: Selling is hard. Buyers’ preferences and demands continue to change at a rapid pace, and research shows nearly half of sales reps fail to meet their quota. Where’s the disconnect? How can sales reps better prepare to solve business problems, exceed buyer expectations, and stand out amongst a sea of sales pitches? We have just what you need. This handy guide walks you through how today’s buyer operates and proven sales tactics to help you pivot and maximize your prospecting efforts to sell more efficiently. H

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