Case Study

How Recognition Became a Cornerstone of Culture-Building

How Recognition Became a Cornerstone of Culture-Building

Pages 10 Pages

GoTo, a Boston-based SaaS and IT company, partnered with Workhuman® to strengthen its employee culture through the Bravo! recognition program. With nearly 3,500 employees, GoTo emphasized work-life balance, psychological safety, and diversity, equity, and inclusion (DEI). Bravo! integrated recognition with GoTo's DEI initiatives and fostered a sense of belonging by encouraging employees to recognize each other beyond job performance. The program achieved 95% engagement and reduced turnover significantly. Bravo! has become central to GoTo’s culture-building, even during the company’s rebrand in 2022, maintaining stability and pride across its global, remote workforce.

Join for free to read